Our expert Google Ads Audit is a deep dive into your entire account, designed to uncover hidden opportunities and eliminate costly mistakes. We cut through the complexity to give you a clear, actionable roadmap for improvement. Think of it as a comprehensive health check for your most important advertising channel.
What is in a Google Ads Audit?
Account Structure & Campaign Settings: Ensuring optimal organization and targeting.
Keyword Strategy: Analysing relevance, match types, negative keywords, and search query reports.
Ad Copy & Extensions: Evaluating effectiveness, relevance, and use of best practices.
Bidding Strategies & Budget Allocation: Assessing efficiency and alignment with goals.
Conversion Tracking & Measurement: Verifying accuracy and completeness.
Landing Page Experience: Reviewing relevance, clarity, and conversion potential.
Audience Targeting & Remarketing: Checking setup and effectiveness.
Quality Score Analysis: Identifying factors impacting ad rank and costs.
Competitor Insights: Understanding the competitive landscape.
Plus More! All from one of NZs Top Google Ads Agencies
Your Trusted Partner for Google Ads Success in NZ
Local Expertise: We're based in New Zealand (Hamilton, Waikato!) and understand the nuances of the local market.
Data-Driven Approach: Our recommendations are based on thorough analysis of your account data, not guesswork.
Independent & Unbiased: We provide an objective assessment focused solely on improving your results.
Actionable & Clear: We translate complex data into easy-to-understand insights and practical steps.
Focus on ROI: Our ultimate goal is to help you achieve a better return on your advertising investment.
No, but seriously. Check out how our strategies have helped our clients get found by their customers.
No, absolutely not. The Google Ads Audit is a standalone service designed to provide you with valuable, actionable insights and a clear roadmap for improvement. You are completely free to take the recommendations and implement them yourself, assign them to your internal team, or use another provider. We provide the expert analysis; the choice of implementation is entirely yours.
A Google Premier Partner is an elite designation awarded to the top-performing digital marketing agencies that have demonstrated exceptional proficiency in managing Google Ads campaigns. These agencies meet stringent requirements, including maintaining high ad spend, delivering consistent client growth, and holding multiple Google Ads certifications. This status signifies a deep understanding of Google Ads, ensuring your campaigns are optimised with the highest expertise and efficiency.
Yes, definitely. The audit includes the delivery of a comprehensive report detailing our findings and recommendations. We also include a follow-up call or meeting (as agreed) specifically to walk you through the report, answer your questions, and ensure you understand the proposed actions, regardless of who will implement them.
We’d be happy to discuss that! Many clients find that after seeing the depth of our analysis and the potential for improvement, they prefer to leverage our ongoing expertise to ensure the recommendations are implemented effectively and campaigns are continuously optimized. If you’re interested after reviewing your audit report, we can provide a separate proposal for our management services. There’s absolutely no obligation.
Yes, this is free. Many of our clients came to us to get an audit and found value in helping them manage their ads. So we always offer free google ads audits and if you just want to take the advice and manage it yourself that’s fine.
You’ll receive a detailed, written report (usually PDF format) containing:
We primarily need secure, temporary ‘Read Only’ access to your Google Ads account. We’ll provide simple instructions on how to grant this. Sharing information about your business goals, target audience, main competitors, and past performance can also be very helpful context for our analysis.
While it varies depending on account complexity, most audits are completed within 5-10 business days after we receive access to your account and necessary background information. We will provide a more specific timeframe in our proposal.
Let's get auditing!
Your business is already damn good. Let’s make sure your digital marketing is damn good too.
