Call Tracking

Would you like to know exactly what callers searched for or what ads they clicked before they came to your site?

get in touch to start tracking

Our visitor level call tracking solution provides full reports on every website visitor who calls your business, including how they found your website (e.g. what keywords they used) and what web pages they looked at before, during and after each phone call.


It is the ultimate call tracking solution, which completely bridges the gap between on-line and off-line sales and enquiries. It allows you to track phone calls just like your current web analytics solution tracks e-commerce sales or contact forms (e.g. Google Analytics Goals). In fact, it integrates directly with Google Analytics and AdWords so that Goals and sales values are reported according to the keywords and traffic source that generated them, giving you a holistic view of where your leads and sales are coming from online, even if they arrive over the telephone.
  • Keyword-level reports on what generated calls.

Save time with a multitude of styled components designed to showcase your content

  • Integrates directly with Google Analytics & AdWords to report calls as conversions.

Construct mockups or production-ready pages in-browser with Variant Page Builder

  • Shows where on your site callers were when they dialled.

Take comfort in 6 months included support with a dedicated support forum

    • Call data includes call recordings, missed calls and call length.

Take comfort in 6 months included support with a dedicated support forum

You can choose any type of number (local codes, 0800 numbers etc.) and make use of features such as call recording, missed call alerts and caller journey details, showing at what point in their visit to your site callers picked up the phone.

What if they come to my site multiple times from different sources


Not to worry Unbound Digital Marketing has you covered, using Google Analytics tracking and call tracking we can attribute the lead to different sources. For example they may have found your site original through Google Display Ads, they might have then come back later via a Facebook remarketing ad, and finally when they were ready to buy they Googled you and came back via a organic search result. We can see all this happen in Google Analytics and understand the value of each channel.

Is call Tracking right for me?

If you have both of these ingredients, then it is highly recommended to consider using call tracking for your advertising.

Your business gets a number of phone calls by potential customers.
Your business is doing both online and offline advertising.

How much does call tracking cost?

A toll free number will cost as little as $30/month. For local business that only need a local number, then it is $8/month. This is extremely cost effective when it gives you such valuable information on what advertising is working for you.

Would you pay $8/month to know that the calls you have been getting are coming from Google AdWords, because up until now you haven’t been sure if AdWords is really working for you?

Depending on your call volumes you may require a couple of different numbers.

The Introduction to Google Analytics workshop I attended was very worthwhile, being a non IT type of person I was relieved what it was presented in way that was not too technical and the small group meant we could ask questions throughout the workshop which helped embed the learning. I now need to put in place everything I have learnt, I have so much to do! Thanks Quentin.

Wendy – Everest Group

0800 Call Tracking

From $30 Per Month, NZD + GST. Value
  • Know where calls are coming from
  • Get accurate CPA
  • Improve on your performance
Get Started With Call Tracking